Post by account_disabled on Dec 7, 2023 0:01:46 GMT -5
Search and Display campaigns and aims to maximize your conversions while respecting the cost per acquisition CPA that you have set It is based on the history of recorded conversions and evaluates the signals favorable to competition in order to automatically bid at the optimal cost per click CPC each time your ad is likely to be displayed Google Ads will bid according to an average CPA throughout the campaign which means that some conversions may cost more.
Than your target CPA Bidding at target ROAS The Target ROAS strategy Search and wedding photo editing service Display campaigns aims to automatically bid so that you record the highest possible conversion value according to the return on advertising spend ROAS objective that you have established You will therefore obtain conversions with a high return on investment but which will generate fewer clicks and traffic to your website.
Target ROAS is the average conversion value such as revenue that you want to achieve for every dollar spent on your ads This implies that you have evaluated the financial return you wish to obtain based on your investment To ensure the effectiveness of this strategy it is advisable to wait until you have obtained at least conversions over the last days consistently Maximize Conversions Strategy.
Than your target CPA Bidding at target ROAS The Target ROAS strategy Search and wedding photo editing service Display campaigns aims to automatically bid so that you record the highest possible conversion value according to the return on advertising spend ROAS objective that you have established You will therefore obtain conversions with a high return on investment but which will generate fewer clicks and traffic to your website.
Target ROAS is the average conversion value such as revenue that you want to achieve for every dollar spent on your ads This implies that you have evaluated the financial return you wish to obtain based on your investment To ensure the effectiveness of this strategy it is advisable to wait until you have obtained at least conversions over the last days consistently Maximize Conversions Strategy.